Jules Holbrook aka Mad Mog Jewellery constructs intricate chain mail jewellery with stunning results. We asked Jules to tell us how her passion has turned from hobby to business.
Finding the missing link
Keeping a paw in
I’d been chainmailling for a couple of years before deciding to take the plunge in June and starting up Mad Mog Jewellery. Friends and family kept saying I should sell my work, but it’s a very scary thing to think about. My business name was inspired by my totally delinquent cats. Radar and Smokey are the Bonnie and Clyde of the cat world, and Willow is a little cross-eyed tortoiseshell who can melt the hardest heart with a look.
She who dares
The first thing I aimed at doing was getting a presence on the web. I don’t drive, so I am restricted as far as craft fairs are concerned. I set up a shop onFolksy and Etsy, made a Facebookand Twitter page, got a domain name, web space and suchlike. I am working on my website and hope to have that live soon. I have done a few local fairs. I only sold a few pieces, but the experience and feedback made them worth doing. Getting your name out there so that people actually know you exist is the number one priority. I aim to do more local fairs next year. It’s slow going, and I often feel totally out of my depth, but it’s also very exciting and I’m really glad I plucked up the courage to give it a go.
Show your concern
We will be sending Jules a little parcel of goodies for her contribution to the Bead Barmy blog.
Have you managed to turn your beading hobby into a business? We would love to hear about it, whatever stage you are at, whatever size and however successful it’s been. Tell us about reasons why you started, the ups and downs and what the future holds. Please send us a bit about yourself to firstname.lastname@example.org in an email entitled ‘Bead Barmy – Hobby to Business’ and we’ll be in touch. Ideally we’d like a few good quality pictures of your work included and one of yourself. Please ensure that the pictures are no more than 5mb in total for each email. If you have your own website or blog that you would like to be linked to if you are showcased, please let us know with your entry. All we ask is a mention with a link to Beads Unlimited on your page (with a link on the word ‘beads’).